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The evoked set of brands; taken from: Pearson Education, Inc.... | Download Scientific Diagram
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Consumer Behavior: Chapter 15 - Information Search Flashcards | Quizlet
Evoked, Inept, and Inert Sets - YouTube
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A Choice Sets Model of Retail Selection - Susan Spiggle, Murphy A. Sewall, 1987
JENN on Twitter: "Consideration set:brands acceptable for consideration; to divide acceptable brands from ones that aren't.Universal set:collection of solutions to a need.Awareness set:known brands.Inert set:alternatives where consumers feel ...
Evoked Set - YouTube
The evoked set of brands; taken from: Pearson Education, Inc.... | Download Scientific Diagram
A qualitative research on travellers' destination choice behaviour - Keshavarzian - 2017 - International Journal of Tourism Research - Wiley Online Library